Building a market-leading orthodontic brand in just three years
Tava Dental wanted to strengthen its online presence, increase local visibility, and position Dr. Chantal Tavarez as a trusted dental expert in Westchester County. The goal was to create a cohesive digital strategy that would attract new patients across social media, Google Search, and AI-powered search platforms.
To position MHR Orthodontics as a recognized leader in the local market, a comprehensive growth strategy was implemented.
Key initiatives included:
- Consistent social media content creation
- Educational and authority-building campaigns
- Website SEO optimization
- Local SEO and GEO optimization
- Google Business Profile optimization
- Patient education initiatives
- Reputation management and review generation
- Strategic brand positioning
Every initiative was designed to increase visibility, strengthen trust, and establish MHR Orthodontics as a preferred destination for orthodontic care.
Over three years, MHR Orthodontics transformed from a startup practice into a recognized orthodontic authority with a strong digital presence and growing patient demand.
✓ Increased local visibility
✓ Expanded online presence
✓ Stronger patient engagement
✓ Improved search visibility
✓ Increased patient inquiries
✓ Enhanced community recognition
✓ Established authority within the orthodontic market
Three years ago:
A newly launched orthodontic practice.
Today:
A respected orthodontic brand with increasing patient demand, strong market visibility, and a reputation for excellence.
Building Authority. Expanding Visibility. Accelerating Growth.
Client:
Dr. Martin Rabinovich
Services:
Strategic Brand Positioning
Social Media Content Marketing
SEO & Local SEO Optimization
Google Business Profile Optimization
Reputation Management & Review Generation
Patient Education & Authority Building